Responsive Design
While I didn’t have the option to attend last weekends Web Design Day a bunch of the presenters have shared the slides of their presentation. A huge theme seemed to be responsive design or designing your site around all devices instead of just a PC first and downgrading it.
The general idea seems to be that more and more people are viewing your content on a variety of unknown devices and you should create a design that expands or contracts to fit whatever screen is viewing you content. This is accomplished through a variety of means including alternate stylesheets, percentage based measurements and the use to ems instead of pixels.
The most often quoted article seems to be Responsive Web Design by Ethan Marcotte on A List Apart.
Style Tiles
Another key takeaway from Web Design Day, revealed to me by attendee Andrew Parrocini, was the idea of style tiles. As it was explained to me, a style tile is a combination of a mood board mixed with loose design elements. So you would have a color palette, maybe some buttons, some loose images and fonts that you show the client. You would do a couple of iterations to more easily establish a direction for the design to take.
It also gets the client involved in the process a bit further which is a huge thing. At each phase the client should be your partner and if they make key decisions before you move forward it is much easier for a final sign off on the project as well as keeping everyone happy.
